Privacy Policy
Last updated: November 2025
This Privacy Policy is issued by Foshan Jinweida Bicycle Co., Ltd., the data controller for personal information collected through https://shengmilobike.com.
We value your privacy and are committed to protecting your personal data in accordance with the General Data Protection Regulation (GDPR) and other applicable laws.
1. What information do we collect?
Personal information refers to data that can be used to directly or indirectly identify you. It does not include anonymized or aggregated information that can no longer be linked to you.
We only collect and use personal information necessary to comply with legal obligations, manage our business, and provide requested services.
We collect information when you:
Register on our site
Place an order
Subscribe to our newsletter
Respond to a survey
When ordering or registering, you may be asked to enter your name, email address, mailing address, and phone number. You may also visit our site anonymously.
2. What do we use your information for?
We use the information you provide for the specific purposes disclosed at the time of collection, including:
To personalize your experience and improve our website
To enhance customer service and support
To process transactions and deliver purchased products
To administer promotions, surveys, or other site features
To send important updates, order information, and company news via email
3. Legal basis for processing personal information
If you are located in the European Economic Area (EEA), our processing of your personal information will be based on:
Consent (GDPR Article 6(1)(a))
Contractual necessity (GDPR Article 6(1)(b))
Legal obligations (GDPR Article 6(1)(c))
Legitimate interests (GDPR Article 6(1)(f))
You may withdraw your consent at any time by contacting us via email. Withdrawal does not affect the lawfulness of prior processing.
4. Your rights
We take reasonable steps to ensure your personal data is accurate and up to date. You have the right to:
Access, correct, or delete your personal data
Restrict or object to further processing
Receive your data in a portable format
Lodge a complaint with the competent data protection authority
To exercise these rights, please email us at info@european-kukirin.com.
We may request verification of your identity before processing your request.
5. How do we protect your information?
You are responsible for maintaining the confidentiality of your username and password.
We implement a variety of security measures, including:
Secure Socket Layer (SSL) encryption during data transmission
Restricted database access to authorized personnel only
No storage of sensitive financial information on our servers after transactions
6. Do we use cookies?
Yes. Cookies are small text files placed on your device to enhance your browsing experience.
We use cookies to:
Remember and process items in your shopping cart
Understand and save your preferences for future visits
Analyze site traffic through tools like Google Analytics
You can manage or disable cookies in your browser settings. Please note that disabling cookies may limit some site functionality.
By continuing to browse our website, you consent to our use of cookies as described in this policy.
7. Personalized advertising opt-out notice
We deliver personalized ads through Google Ads services.
To opt out of personalized advertising, you can:
Via Google Account Settings (Recommended):
Log in to your Google Account → Search “Google Ads Personalization Settings” → Turn off “Ad Personalization.”
Via Device Settings:
Android: Settings → Google → Ads → Turn off “Personalized Ads.”
iOS: Settings → Privacy & Security → Ads → Turn off “Personalized Ads.”
Chrome Browser: Settings → Privacy and security → Ad privacy settings → Turn off “Allow personalized ads.”
Via Ads Directly:
Click the “i” or “Ad Info” icon on a Google ad → Select “Manage ad settings” → Follow prompts to turn it off.
Note: You will still see general ads after opting out.
8. Do we disclose any information to outside parties?
We do not sell, trade, or otherwise transfer personal data to outside parties except to trusted third parties that help operate our website, process payments, fulfill orders, or deliver services — all under strict confidentiality obligations.
We may disclose information when required by law or to protect rights, property, or safety.
9. How long do we retain your information?
We retain personal data only as long as necessary to fulfill the purposes stated in this policy, or as required by applicable tax, accounting, or legal regulations.
10. Third-party links
Occasionally, we may include links to third-party websites. These external sites have independent privacy policies, and we are not responsible for their content or activities.
We welcome feedback about third-party links to help maintain site integrity.
11. Terms and Conditions
Please also review our Terms and Conditions, which govern the use of our website, disclaimers, and limitations of liability.
12. Changes to this Privacy Policy
We may update this Privacy Policy periodically. All changes will be posted on this page with an updated modification date.
13. Contact Us
If you have questions, concerns, or wish to exercise your privacy rights, please contact us at: info@shengmilobike.com
14. International Data Transfers
Where We Process Your Data
Your personal information may be transferred to and processed in the People's Republic of China, where our company, Foshan Jinweida Bicycle Co., Ltd., is headquartered and maintains its operational servers.
Legal Basis for Transfer
We transfer your data from the European Economic Area (EEA) to China based on the following safeguards:
Standard Contractual Clauses (SCCs)
We use the European Commission's approved Standard Contractual Clauses (Decision 2021/914) to ensure your data receives adequate protection.
Contractual Necessity
Some data transfers are necessary to fulfill your order, such as processing payments or shipping products to your address.
Your Explicit Consent
By placing an order, you consent to the necessary transfer of your data to complete the transaction.
Your Rights Regarding International Transfers
You can request a copy of the safeguards we use.
You can object to data transfers (note: this may prevent us from processing your order).
You can file a complaint with your local data protection authority.
Contact for Information
To request details about our data transfer mechanisms:
Email: info@shengmilobike.com
Subject: "Data Transfer Safeguards Request"
